Video Strategy
Because we all need a plan.
Questions and Answers
Competition
After our business awareness discussion, we review your top 3 competitors and break down their approach. The more we know, the more targeted and powerful your video messaging becomes.
The Plan
There isn’t a one plan fits all. There are a number of tools available and your video strategy depends on what type of business you own.
Types of Videos
- Explainer Video
- Online/Broadcast Commercial
- How to Videos
- Corporate Culture Video
- Testimonial Videos
- Educational Videos
Distribution
Build it, they will come, works fine for the movies. But in a video marketing strategy we prefer to take a more proactive approach. The methods you choose to distribute your videos are as important as choosing the types.
Facebook, Instagram, programmatic, Adwords, populating a Youtube channel to host your content for blog and email distribution … they all factor in. We’ll help you build that strategy so you can measure results and bench marks.